Products & Services
The Premier End-to-End Online Mortgage Platform
Our integrated suite of products and services enables lenders and qualified brokers to selectively acquire targeted leads and convert them to new customers, without having to build a new marketing and technology infrastructure.
Benefits of the Root Markets Platform
- Variable Cost, Targeted Lead Buying
- Real-time Lead Delivery, Reporting and Analytics
- Due Diligence Review of Lead Suppliers
- Establish a True “Direct-to-Consumer” Business
- Acquire Prime Consumers through Customized Filters
- Create Cross-Sell Opportunities for Other Banking Services
- Integrate with all your internal and external lead sources
- Analyze effectiveness with reporting and analytics
- Get faster and lower cost mortgage originations
- Cross Supplier De-Duping
Root Exchange
Provides lenders with a tool to purchase leads from multiple suppliers, in real-time, through a single point of contact for greater financial and operational efficiencies.